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Resources

podcast February 27, 2023

Series One, Episode Three: Measuring the impact

Series One Episode Two of The Marketing Forum Podcast and we’re learning about demand generation and B2B content.

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podcast February 27, 2023

Series One, Episode Two: Demand Generation

Series One Episode Two of The Marketing Forum Podcast and we’re learning about demand generation and B2B content.

Listen



podcast January 25, 2023

Series One, Episode One: The Art of Storytelling

Series One Episode One of The Marketing Forum Podcast and we’re exploring the art of storytelling with three artists across written, spoken and visual art.

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podcast January 22, 2023

Series One: Content

The Marketing Forum Podcast is back and Series One is focused on content.

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podcast May 18, 2022

Kelly Frew, P&O Cruises

Kelly is Director of events for P&O Cruises and former Senior Events Producer for BBC Studios. She shares her experience on running a great event, building relationships and selling yourself.

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podcast May 3, 2022

Joyann Boyce, Arima and Co

Inclusive marketing consultant, Joyann joins us to share her journey, the fundamentals of inclusivity marketing and why it matters so much.

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podcast April 12, 2022

Michelle Mahdon, University of Exeter Business School

Michelle shares why network matters so much, the importance of approaching it strategically and why mapping your network can be a good place to start.

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podcast March 15, 2022

Grace Reith, Bray Leino

Grace Reith is Sustainability Communications Director with creative agency Bray Leino. Grace joins Katie to chat sustainability, B-Corps and what it all means for marketing.

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podcast February 27, 2022

Helen Dunnett, HD Consulting

CRM consultant Helen Dunnett joins the podcast to chat strategy over systems, getting buy-in from the senior team and avoiding common pitfalls.

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podcast February 12, 2022

Mel Larsen, Dream Project Coach

Marketer and Coach, Mel Larsen joins us to chat bout why coaches are going to change the world, the importance of visions, and how we can challenge our own thinking to become better in business and life. 

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podcast February 12, 2022

Iain McDonald, CNN International Commercial

Iain is Head of Digital at Create, the brand studio for CNN International Commercial. He shares some successful campaigns, the process of working with international brands and the strategic approach he uses when developing content.

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podcast February 12, 2022

Jon Cohen, Kindling

Jon Cohen has spent 25 years helping businesses, government and charities better understand their audiences to help them to make good decisions. He’s also the author of the book, Asking for Trouble, Understanding what people think when you can’t trust what they say. 

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podcast February 12, 2022

Emmie Kell, Cornwall Museums Partnership

In this episode Emmie shares insights around leadership, how she approaches it and why she thinks about it so much; the practical changes she has made in the organisation around equality and diversity and why she thinks learning is so important.

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podcast February 12, 2022

Crystal Carter, Optix Solution

Crystal Carter is Senior Digital Strategist at Optix Solutions and an absolute font of knowledge on all things digital. We talk funnel marketing, being there for your customers at every stage of the buyer journey and coming up with new ideas.

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podcast February 11, 2022

Nicola Millard, BT

Nicola Millard is Principal Innovation Partner with BT with ‘Futurologist’ as a previous job title. Nicola’s background in psychology and work on customer insights makes her highly interesting to anyone with a marketing angle!

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podcast November 3, 2021

Alex Murphy, Admiral Group

Alex Murphy is Head of Marketing for the Admiral Group. He started off as a digital marketer, pretty much at the beginning of the revolution and has worked across sectors and various sizes of businesses before arriving at a household brand.

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podcast November 3, 2021

Christian Thomson, Marwick Marketing

Former professional surfer who caught the marketing bug from the Fatface team that sponsored him, Christian moved to Canada and started his own digital marketing business, which ultimately became Marwick Marketing.

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podcast November 7, 2021

Simon Minchin, Minchin & Grimshaw

Creative Director, Simon Minchin started his career at big brands such as Ogilvy, Saatchi and Saatchi in South Africa and McCann Korea throughout the 80s.

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podcast November 7, 2021

Poppy Naylor, Marketing and Fundraising Consultant

Poppy joined Cancer Research UK on a graduate scheme out of University, remaining with the charity for 12 years before finishing in the role as Head of Campaigns.

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podcast November 7, 2021

Jon Payne, Noisy Little Monkey

Jon Payne is the founder of Noisy Little Monkey, inbound sales and marketing specialists based in Bristol, and marketing conference, Digital Gaggle.

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podcast November 7, 2021

Lucy Alexander, The Financial Times

Lucy shares how the Financial Times has built data-led decision making into its business and some of the changes that data has made to how SMEs with much smaller data sets can still use it to drive better decisions.

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podcast November 7, 2021

Gordon Seabright, The Creative Land Trust

CEO of the Creative Land Trust and formerly, the Eden Project. Gordon has a host of business knowledge and has worked a lot with businesses which have needed an element of turnaround or transformation.

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podcast November 7, 2021

Judi Blakeburn, Watergate Bay Hotel and AnotherPlace Hotels

With a career spent in hospitality marketing, Judi has a wealth of knowledge on both the sector and the role of marketing in medium sized businesses.

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podcast November 7, 2021

Debbie Warner, Wild Wine School

Debbie Warner found her passion for wine at Fifteen Cornwall before launching the Wild Wine Club, outdoor feasts in the wild with guest chefs and of course, amazing wine.

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podcast November 7, 2021

Jaye Cowle, Launch Online

Jaye Cowle founded Launch Online, a digital advertising agency which primarily works with SMEs.

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podcast November 7, 2021

Amy Shakespeare, Cornwall Museums Partnership

Innovation Manager for not for profit, Cornwall Museums Partnership, Amy shares insights from her work with innovative technologies and their impact on audiences.

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podcast November 7, 2021

Aine Carlin, Food writer and author

Aine Carlin is a food writer and author of three cookbooks, Keep it Vegan, The New Vegan and Cook, Share, Eat Vegan.

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podcast November 7, 2021

Jeremy Mitchell, Marketing Consultant

Jeremy Mitchell started his journey with St Austell Brewery at the beginning of its renaissance and over 16 years he developed the marketing team, strategy and brand as the business grew.

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podcast November 7, 2021

Subi Gnanaseharam, Jamie Oliver Group

Subi Gnanaseharam – Head of Social for the Jamie Oliver Group, she joins Katie to talk about practical elements such as how to plan content and justify budgets for paid social media, to juggling the many formats and social media channels.

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podcast November 7, 2021

Amanda Williams, Data Protection Specialist

Data Protection Specialist, Amanda Williams shares her top tips on writing contracts which include DPAs with The Marketing Forum.

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