Series One of the new format Marketing Forum Podcast is all about content and in Episode Three we’re exploring how we make sure that the content strategy we run with has the impact we need.
How do you know that the content that you’re creating is having the right impact? From creating content that gets engages your audience in the first place, to making sure that your website drives the right conversions, this episode welcomes two super knowledgeable guests to discuss the topic.
Ilse Van Rensberg is Senior SEO & Content Exec at Cognism and Ryan Webb is a Conversion Optimisation consultant. We explore the principles, the tips and tools of the trade, to make sure your content packs the required punch.
Listen to the full episodes now: